Creative Business

State of the art degree programme Creative Business (CB) prepares you for a career in the global creative business, in both established and emerging markets. It focuses on the latest developments in international marketing, media and business innovation. You work with an international group of students and tutors on global projects; for example bringing an American product or brand to the European market, or introducing a European innovation to the Middle East.
During your time with us, you will build on your professional profile and personal brand by creating your own learning paths that match your interests and needs. CB has a global focus – from day one you work in cross-cultural international teams, and on cross-border projects in various fields: Marketing, Branding, Creativity, Humanities, Media and Business Innovation. Your fellow students and our teaching staff come from all over the world, and you will spend at least one semester working or studying abroad. You develop into a strategic creative professional with an entrepreneurial mindset, ready for an (international) career in creative business.
You learn how to be successful in Advertising, Media & Entertainment, Design, Music, Publishing, Gaming, Fashion and IT and many other sectors. We unlock your commercial potential through creative thinking and collaboration. You learn how to study effectively by working in groups on assignments drawn from real industry practice, supervised by a lecturer. Interacting with your fellow students, tutors and people from the field, you also improve your professional and social skills.
Does this programme suit you?
- Global teamplayer. We prepare and train you for global flexibility in a collaborative setting. From day one you work in cross-cultural international teams, on cross-border projects.
- Creative thinker. You will be prepared for international careers in corporate, medium or start-up environments.
- Analytical mindset. You learn how to manage the commercial power of creativity, think strategically and conceptually and find innovative ways to solve the challenges of today’s international creative business.
We provide you with a flying start to your (international) career in marketing, business and media, with you playing a pivotal role in the exciting global creative business.
When you graduate, you will receive a Bachelor of Arts (BA) degree, together with the International Diploma Supplement (IDS) in English.
What jobs can I apply for after Creative Business?
Creative Business contributes to virtually all industries that embrace creative innovation – such as Healthcare, Education, Government and Business Services, next to the Creative Industries (such as advertising, fashion, music, games, TV/radio etc.), so your skills will be in high demand.
CB graduates are creative, forward thinkers with thorough knowledge of business, humanity, marketing, media and digital transformation to new technologies. They can initiate innovation in multi-disciplinary and multi-cultural network environments.
With your Creative Business degree, you are set for an exciting career in Advertising, Media & Entertainment, Design, Music, Publishing, Gaming, Fashion or IT! You may work for an international company in the Netherlands or abroad, or start your own business.
- Digital/social media marketer
- Human Network Developer
- Demand generation manager
- Customer Journey Manager
- Community Manager
- Brand Manager
- Digital Marketer
- Growth Hacker