Economic Psychology
Become an expert in economic behavior, consumer psychology, and decision-making related to marketing, financial behavior, and communication. With Economic Psychology, you gain an understanding of how companies, non-profits, and governments can utilize knowledge of economic and psychological reasoning to comprehend and influence consumer decisions and financial behaviors. Economic Psychology is a track of the MSc in Social Psychology.
Learn to understand and apply psychological and economic insights to understand consumer behavior, financial decision-making, and marketing. This program has a strong practical orientation and aims to bring leading professional expertise into the classroom through soundboard groups with course-related professionals before the start of the academic year, practical assignments derived from an actual business cases, and opportunities for internships. Instead of lectures, you will attend courses in small, highly interactive work groups.
- Tilburg University has been a specialist in Economic Psychology since 1972.
- You will be part of an international classroom with small-scale, interactive education from a team of highly enthousiastic, internationally renowned scholars from dynamic research institutes like TIBER.
- This program is unique in the Netherlands, with its focus on consumer behavior, marketing and financial decision-making and its implications for public finances. It focuses on the critical and valid application of theory in practice, with an emphasis on how economic psychology and consumer psychology can be applied to companies, non-profits, and policy making.
- Challenge yourself by honing your professional skills during an internship (12 or 18 ECTS) in an organization chosen by you, or by doing a Double Degree program in Cross-Cultural Economic Psychology with the University of Osnabruck, Germany.
Typical courses are:
- The Psychology of Economics
- Money and Financial Behavior
- Psychology and Marketing
- Consumer Analytics Using Big Data
- ECTS transcript – If you are still completing your Bachelor’s degree, upload an ECTS transcript showing the subjects you have studied, your grades, and the number of credits awarded. Your Bachelor’s diploma must be uploaded later, as soon as you receive it.
- Bachelor’s diploma – If you have already graduated, upload your Bachelor’s diploma. A separate ECTS transcript is not required.
Note: Your Bachelor’s degree must be in the same or a related field as the Master’s programme you are applying for. The university will check whether you have completed enough relevant subjects and ECTS credits.
Important! View the full requirements on the university’s official website. Requirements may vary depending where you completed your bachelor education.
Applicants have to prove their English language skills either by an internationally recognized language test or upon previous studies. Usually English language skills can be proved by the following documents:
- TOEFL iBT*
- IELTS Academic
- A Cambridge English qualification
- Higher education degree completed in English
- Secondary education completed in English in a country or school qualification accepted by the university
- An English subject and grade on your secondary school leaving certificate that meet the university’s requirements
- Other
Important: Accepted methods and minimum results depend on study programme and the country where you completed your education. Check the official requirements for your chosen study programme.
*Use the Kastu promo code LTU1000102 when registering for TOEFL iBT and receive a 5% discount.
To be accepted directly onto our Master's program in Economic Psychology, you need to have the following academic background:
Bachelor's and/or a Master's degree in psychology e.g. Psychology and Sociology, but not with a degree in, for example, Marketing and Communication, Economics, or Business Studies. No exemptions can be made.
You can apply for admission BEFORE you have graduated, but you must graduate by September 1, 2018 at the latest. If your graduation ceremony is after September 1, 2018, please contact Ms. Liesbeth Bluekens, Admissions Officer, at tsb-admissions@tilburguniversity.edu before you apply to avoid disappointment.
You cannot be accepted onto this Master's program without having either a Bachelor's or Master's degree in Psychology. Work experience or an interest in this field cannot be taken into account for the admission process without a sufficient academic background. However, work experience and personal interest will be taken into account when assessing your application for a Tilburg University Scholarship for Academic Excellence, if you wish to apply.
Advanced knowledge in research methods and statistics, specifically quantitative research.
Knowledge of relevant subjects in the field of Social Psychology, Economic Psychology or Work and Organizational Psychology.
Experience with first-hand empirical research (i.e. collecting, analyzing and reporting quantitative data).
Career prospects
Prepare for both academic and practical careers in the fields of economic psychology, consumer behavior, marketing, communication, policy, consulting, or research.
Alumni are often employed by management consultancies, and trade unions as well as in the consumer products industry and at market research institutes.
Organizations where our graduates landed jobs include Philips, GfK, Accenture, Rabobank, Bol.com, Nationale Nederlanden, research universities and schools of applied sciences, KPN, Blauw Research, Interpolis, and the Dutch Tax and Customs Administration.
Graduates started or work for example as:
Financial Economic Crime Coordinator at Rabobank
Hair Brand Building Marketing Advisor at Unilever
Market Researcher at market research agency Ruigrok Netpanel
Alumni facts
Average number of months until first paid job: 4
Finds a job within 6 months after graduation: 65%
Gross monthly income: € 2.048
Source: National Alumni Survey, 2016 | n = 20
